About Me

Office-2720-LowRes+2+copy_Larger+crop+normal+flip.jpg — I’m a design research and experience design lead in Atlanta, GA.

I leverage user research, service design, and design thinking methodologies to create experiences that delight and drive business growth. With a background in Industrial Design, I’m passionate about solving complex problems and making a tangible impact on products and services.

Experience

Senior Manager,
Experience Design

North Highland | Atlanta, GA
August 2017 - Present

Directs cross-capability teams and leads research and strategy initiatives to design people-centered experiences for large organizations. Uses varied skillet of research and service design methods, including design research, service blueprinting, journey mapping, co-creation workshops, JTBD, ethnographic field studies, and remote research.

Senior UX Researcher

CareerBuilder | Norcross GA
April 2016 - August 2017

Led research initiatives for B2C and B2B product teams to inform new user-centered products and features. Introduced design thinking and design research best practices to CareerBuilder to advance UX influence within the organization. Created strategic insights to inform executive decision-making.

Senior Design Researcher & Strategist

Thrive | Atlanta, GA
December 2011 - April 2016

Designed and led research and strategy efforts to create meaningful products and experiences. Helped clients reframe business problems, reposition brands and design new innovative products and services to outpace competition. Worked across industries, including CPG, medical devices, pharmaceuticals, food and beverage, and juvenile products.

Industrial Designer
& Creative Writer

Hallmark Cards | Kansas City, MO
May 2011 - December 2011

Designed products grounded in insights, generated copy for cards and products, prototyped new capabilities, translated traditional Hallmark products into new innovative offerings.